It’s clear that video is one of the best tools in a product marketer’s tool belt. People actually enjoy watching videos over text heavy webpages, and so do search engines. This is because video has a significant impact on search engine optimization (SEO) results, and it’s important for businesses like yours to understand how to…
Animation isn’t just for kids. In fact animation for marketers has exploded in the last several years thanks to it’s flexible nature (it can take viewers to space, to the depths of the ocean, and anywhere in-between) and budget-friendly nature. For marketers, that means it’s the perfect tool to showcase a brand, product, or service.…
Looking to bring your ideas to life using animation? If you’re wondering what types of animation are there, you’re in luck! Below is a comprehensive list of the 20 different types of animation, with examples. Whether you need a video for your business or entertainment, this list will show you every type of animation under…
Explainer videos are powerful, multi-use marketing tools that just about any business should be using. From pitching your product or service, to explaining how to do something, when done right they can educate and entertain at the same time. Whether you want one for your website, corporate training program, email campaigns, or anything else, it’s…
As Sharp Eye Animation crossed our 10 year mark in 2022 🎉, we’ve been reflecting on the learnings we’ve picked up along the way. We’ve fine-tuned our production process, learned how to best work with customers, and tons more. Below we’ve distilled 3 reasons why you should steer clear from animation newbies and instead work…
Storytelling has always been a primal part of the human experience. Thousands of years ago cavemen painted caves, and today parents read before bedtime. It’s always been a fundamental part of being a human, and it helps us make sense of the world around us. It’s also a key component to making a great explainer…
Explainer videos are short, to-the-point videos that explain a product or service in typically between one and two minutes. They’re powerful tools that get across your important messages while lifting search engine rankings and conversion rates, and there are four types of explainer videos, each with its own unique use case: 1. Animated explainer videos…
If you’ve ever made an explainer video before, you know that when done right they can boost business, increase trust, and lift your organic search engine rankings. But how else can you measure the success? Here are five important things to consider: 1. Number of views Perhaps an obvious metric to track, the number of…
An explainer video is a short animated video that explains a complex concept or product to your audience in a concise and memorable way. They’re proven to lift conversion rates and increase viewer retention. Here are some tips on how to make a successful explainer video for your company: 1. Understand your viewer’s needs The…
