Employee training is a cornerstone of corporate success, yet research reveals a startling truth: 70% of employees forget what they learn within 24 hours if no effort is made to reinforce it. This phenomenon, known as the forgetting curve, poses a massive challenge for businesses investing time and money into learning and development (L&D). But…
Every time we chat with a potential client to discuss their explainer video project, the first point we always emphasize is the importance of their video script. In fact the most crucial and time-intensive step in the video production process is usually the script writing stage. Writing a great one is an art-form, and we’ve written about how to get…
If you’ve never produced an animated video for your business, you may not know where to begin. We hope to make it a bit easier for you by providing the three most important things to consider when setting out to produce your first animated video. 1. The Script The script is the single most important…
