1-800-535-9831
Sharp Eye AnimationSharp Eye Animation
Sharp Eye Animation
Full Service Video Animation Company
  • Why Sharp Eye Animation
  • Products
    • Explainer Videos
    • Training Videos
    • Product Videos
    • Brand Videos
    • Video Series
    • Law Firm Videos
    • Video Marketing Management
    • Unlimited Subscription
  • Portfolio
  • Case Studies
    • 7shifts
    • Athena Software
    • Drive Smart Georgia
    • DocXellent
    • Green Law Firm
    • Mainstays
    • RepairShopr
    • Sephora
    • SuiteDash
  • About
    • Clients
    • Our Blog
  • Contact
Menu back  
 

7 Best Platforms Your Law Firm Marketing Video Needs To Be On

Get your videos seen and increase your client base by adding them to these powerful platforms

7 Best Platforms your Law Firm Needs to be on

It’s awful when you invest in a great marketing video for your law firm but aren’t getting it in front of as many potential clients as you could be.

You add them to your website and share it on social media channels – which is a great start – but you’re not maximizing its potential if you stop there.

Including your videos on as many platforms as possible increases the chances that your firm is seen and remembered when potential clients need you the most.

Here are the 7 best places to include your law firm’s marketing videos so they get seen:

1. Live broadcast TV commercials

What: 30 second commercials running on live TV in your area. Most broadcast TV stations provide “sweeps” (details on number of viewers, ages, etc) along with an account manager to ensure your commercials are run.

Why: You can reach older and lower-income people in your local region. Great branding opportunity.

Univision snipe 2

Univision sweeps

Example “sweeps” above showing reachable audience numbers for Fresno, California market

2. Live broadcast TV “snipes”

What: Snipes are short videos (usually about 10 seconds) that are played below news content on live TV. They’re displayed in the lower third of the screen and don’t have any audio.

Why: Snipes are typically cheaper than running full 30-second commercials on live TV, and they’re another great way to showcase your firm to a regional audience.

3. Social Media platforms

What: Popular social media platforms like Facebook, Instagram, YouTube, Twitter and Linkedin are cost-effective (free) channels that allow you to reach potential clients.

Why: More people are watching videos on these platforms, and the trend doesn’t seem to be slowing down any time soon. By including hashtags (#yourlawfirm) in your posts that are related to your area of practice and/or region, your posts will show up in social media feeds when people search those keywords.

Gary Vaynerchuk content model

4. Paid ads on social media

What: social media platforms (YouTube/Facebook/Instagram/Twitter/LinkedIn) offer you the ability to get your video in front of targeted people.Why: Targeting options are getting better everyday, as you’re able to get your videos in front of people based on their search history, income levels, location and more. You typically only pay each time someone watches or interacts with your video (clicks through and visits your website).

5. Google My Business listing

What: Google My Business is an online directory offered by Google that allows you to list your law firm in local search results and Google Maps. Google encourage you to include videos in your listing.

Why: Including videos on your Google My Business listing increases the likelihood of your practice showing up in the organic search results. It’s free and easy to set up/manage.

Google my Business image
Google My Business listings help you show up in search results and supports video

6. Your Avvo listing

What: Avvo’s website provides has ratings, reviews, and disciplinary records for lawyers in every state across the US. The platform supports video so you should be including them here.

Why: As potential clients peruse the listing of attorneys on the site, including video on your profile helps you stand out and be remembered.

7. Your practice’s website

What: Your website is your digital storefront, where potential clients can find you online.

Why: People are inherently lazy and prefer clicking play and watching a short video instead of reading through a text-heavy web page. Have video on your website helps boost key search engine metrics, making it easier for you to show up on coveted page one of search engine results.

Conclusion

Law firm marketing videos are gaining popularity since they’re effective in getting your messages across to would-be clients. To get the most out of your videos, be sure to use them on these platforms and watch your view count (and client base) increase over time.

Since 2012 Sharp Eye Animation has been producing animated videos that help law firms stand out and be remembered. Discover what custom animated videos can do for your law firm here, and contact us today to get started on your own custom animated video.


Start With Your Video Today

Let Sharp Eye Animation create affordable, high-quality video content for your brand!

Get Started

Share this post
TwitterLinkedInFacebook

Questions? We're here to help

Fill out the form & we will get back to you right away.

  • This field is for validation purposes and should be left unchanged.

From our blog
  • Compliance Training Videos: The Hack Every HR Pro Needs
    March 14, 2025
  • Why Boring Compliance Training Fails—and Animation Wins
    March 14, 2025
  • 70% Forget Compliance Rules in a Day—Videos Save the Day
    March 14, 2025
  • The $1M Compliance Mistake You’re Making Without Videos
    March 14, 2025
Categories
  • Customer Success(5)
  • Insights(66)
  • Marketing(114)
  • News(5)
  • Training(8)
  • Video Marketing 101(33)
  • YouTube Tips & Tricks(10)
About
Sharp Eye Animation is a four-time award-winning animated video production company, founded by an ex-Googler.
 
The company is based in San Francisco and Los Angeles.

Find us on:

FacebookTwitterYouTubeLinkedinInstagram
Products
  • Explainer Videos
  • Training Videos
  • Product Videos
  • Video Series
  • Brand Videos
  • Law Firm Videos
Pages
  • Why Sharp Eye Animation
  • Portfolio
  • Case Studies
  • About Sharp Eye Animation
  • Our Blog
  • Contact
Contacts
5654 Geary Blvd, San Francisco, California, 94121
11420 Santa Monica Blvd, Los Angeles, CA 90025
Need immediate help, please call, or email us.
Voiceover artist or animator? Submit your demo reel here.
Sharp Eye Animation
© Copyright 2012-2025 by Sharp Eye Animation. All Rights Reserved.
logo
    • Why Sharp Eye Animation
    • Products
      • Explainer Videos
      • Product Videos
      • Video Series
      • Brand Videos
      • Educational Videos
      • Law Firm Videos
      • Video Marketing Management
      • Unlimited Subscription
    • Portfolio
    • Case Studies
      • 7shifts
      • Athena Software
      • Drive Smart Georgia
      • DocXellent
      • Green Law Firm
      • Mainstays
      • RepairShopr
      • SuiteDash
    • About
      • Clients
      • Our Blog
    • Contact