The COVID-19 pandemic has forced marketers to innovate, work with leaner budgets, and adjust to the situation in real-time. And while marketing videos continue being one of the most effective tools in a marketer’s tool belt, the pandemic has changed how businesses can use them. Animated marketing videos, for example, remain a tried-and-true form of…
If you’re looking to reach a targeted audience on Facebook, these 10 Facebook video ad production companies are the best of the best. Some are free tools that leverage templates to make video ads quick and easy, while others are full-service and handle everything for you. Whichever route you head down chances are one of…
If you’re looking to reach a targeted audience on YouTube, these 15 YouTube marketing companies are the absolute best around. The following companies earned their way to be top producers based on six criteria: expertise, communication, services, price, client feedback & customer experience: 1. Sharp Eye Animation Sharp Eye Animation started out as an animated video…
With more people watching videos than ever before, having your own can boost your business unlike any other marketing tool can. In fact, California-based technology company Dropbox, the Kickstarter project Exploding Kittens (the most-backed Kickstarter project of all time) and a ton of other brands can credit much of their success to leaning on video…
The Coronavirus has caused new stresses, new opportunities and new trends in people’s online behavior. We had our own assumptions around what was exactly happening, so we dug deeper. Some of the results were obvious, and some surprised us (and were hilarious!). Below are 15 data-backed trends we found as a result of the Coronavirus:…
“When times are good, you should advertise. When times are bad, you MUST advertise.” As the Coronavirus continues to change communities everywhere, businesses everywhere are pivoting, cutting workforces, and minimizing or eliminating marketing budgets. Business flourishes during and after a slowdown by doing something that may seem counterintuitive: increasing marketing investment. What do businesses wanting…
4 Types of Videos You Should Never Make Yourself (& ones you should!) When it comes to making a video, there are clear advantages to doing them yourself, but not all videos should be DIY’d Having a great marketing video can be better than having the greatest salesperson. Sure, both deliver perfect sales pitches every…
10 Best Tips for Making Law Firm Marketing Videos These 10 simple tips will help you make a law firm marketing video off in the right direction Law firm videos. Every firm needs one, but many don’t know what to do, and more importantly – what not to do when making one. Before hiring a…
The Perfect YouTube Video Length (according to YouTube) YouTube Vice President of Engineering explains the ideal YouTube video length to help get your videos seen It’s a question as old as YouTube itself. Do longer videos – or shorter videos – get more love from YouTube? Do ultra-long podcasts get more exposure than your two…
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